How to Align Business Partnership Interests as Company Grows - Mike Germano

In Chapter 3 of 16 in his 2011 Capture Your Flag interview with host Erik Michielsen, social media expert and Carrot Creative president Mike Germano shares the challenges associated with managing business partner relations during a period of company growth.  He notes that early days, when the company was struggling, everyone simply worked hard.  After achieving success, it becomes more difficult as different partners have different ideas what the company should do.  Germano finds tremendous value having two other partners so consensus can be reached on difficult decisions.  Germano is co-founder and president of DUMBO, Brooklyn based new media agency Carrot Creative.  Before Carrot Creative, Germano ran for and was elected to public office in Connecticut.  He is a graduate of Quinnipiac University.