How Operational Excellence Creates Competitive Advantage - J.T. Allen

In Chapter 11 of 17 in his 2011 Capture Your Flag interview, education entrepreneur J.T. Allen answers "How Has Operational Excellence Become a Competitiev Differentiator for Your Business?"  As CEO of a company that helps colleges recruit students, Allen notes that operational excellence is fundamental to competing in a crowded services market.  He shares what has been fundamental to not only satisfy customers but also doing so while scaling his business and call center.  J.T. Allen is the CEO and co-founder of myFootpath, a company that provides higher education online resources and call center services to help high school and adult learners choose academic programs in line with career goals.  Before myFootpath, Allen worked in strategy consulting for Ernst & Young.  He earned his BBA and graduated cum laude from the University of Michigan Ross School of Business.