How Business Networks Improve Decision Making - Phil McKenzie

In Chapter 13 of 21 in his 2011 interview, Phil McKenzie answers "How Do You Use Your Network to Get Help Making Career and Life Decisions?"  As McKenzie engages his network more, he builds strong relationship ties.  Through this, he is able to identify key individuals with deep, relevant experience relevant to the decision he is trying to make.  He contrasts this from making a more broadly informed network decision and shares an example in his relationship with Toby Daniels of Social Media Week.  McKenzie is the founder of Influencer Conference, an international event series bringing together tastemakers across the arts, entrepreneurship, philanthropy and technology.  He is also managing partner of influencer marketing agency FREE DMC.  Previously he worked in Domestic Equity Trading at Goldman, Sachs, & Co.  He earned his BA from Howard University and MBA from Duke University.