In Chapter 15 of 19 in his 2012 Capture Your Flag interview, social media ad agency CEO Mike Germano answers "What is Your Comfort Zone and What Do You Do to Break Free of Living in It?" Germano notes how he avoids processes and schedules as best he can, preferring the freedom and flexibility an ad hoc approach provides. He notes how his increasing responsibilities have made him embrace things he previously resisted, and how an executive assistant has helped him manage the transition. Mike Germano is co-founder and CEO of DUMBO, Brooklyn based social media advertising agency Carrot Creative. Previously, Germano ran for and was elected to public office in Connecticut. He is a graduate of Quinnipiac University.