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Tuesday
Nov172009

« How Yahoo Unites London, Mumbai, and NYC - Jason Anello »

Development Themes:
In Chapter 5 of 13, Yahoo experimental marketer Jason Anello gets tasked with concepting, designing and building the Yahoo Yodel Studio across New York City, London, and Mumbai.  Through the experience, Anello embraces the unexpected, including Mumbai Domino's pizza, to unify different local interactive experiences across a global theme.
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