In Chapter 3 of 20 of his 2010 Capture Your Flag interview, hyperlocal entrepreneur Dan Street talks about his research on community actual needs versus perceived needs and how it has informed his startup venture Borrowed Sugar. Through research, Street uncovers diversified problems and complaints across local communities. He finds the common denominator to be improving the ease of engagement both on the supply and demand end of the equation.
Street is the founder and CEO of Austin, Texas based Loku (previously Borrowed Sugar) which develops Internet software to strengthen local communities. Previously, Street worked in private equity at Kohlberg, Kravis, and Roberts (KKR) and management consulting at Bain & Co. He earned a BA in music and business from Rice University.