In Chapter 1 of 19 in his 2010 Capture Your Flag interview with host Erik Michielsen, education entrepreneur and Global Campus (www.globalcampus.com) founder Maurizio de Franciscis shares how his economist training has proven useful starting a company. De Francisicis uses macroeconomics to understand global education supply and demand issues and the associated transaction costs. He highlights a UNESCO report that $200 million in scholarships go unclaimed each year. Identifying the money left on the table and the high transaction costs finding a college education give him cause to create a business that matches talented international high school graduates with top universities and scholarships. De Franciscis graduated from Universita degli Studi di Roma - La Sapienza - and earned his MBA from INSEAD.