In Chapter 11 of 13 in his 2011 Capture Your Flag interview with host Erik Michielsen, innovation strategist Hammans Stallings shares why he left a strategy job at Dell to earn a Kellog MBA at Northwestern University. He chooses to study consumer marketing and build upon his psychology education. This focus leads Stallings to discover designers and their passion for psychology, including ethnographic research, heuristics, and schema. Stallings is currently a Senior Strategist at frog design. Previously he worked in business strategy at Dell and investment banking at Stephens. He earned an MBA from the Kellogg School of Management at Northwestern University, a MS in Technology Commercialization from the University of Texas McCombs School of Business and a BA in Economics and Psychology from the University of Virginia.