In Chapter 15 of 18 in her 2011 Capture Your Flag interview with host Erik Michielsen, interaction designer and researcher Lauren Serota shares why she teaches. She teaches to learn from aspiring young design professionals coming from different backgrounds and skills. Serota orchestrates the room by facilitating idea exchange and sharing, resulting in a powerful classroom learning experience. This not only inspires Serota but also informs her work at frog design. Serota is an interaction designer at frog design - http://frogdesign.com - and a professor at the Austin Center for Design - http://ac4d.com . She earned her bachelors degree in industrial design from the Savannah College of Art and Design (SCAD).