Fabian Pfortmüller on Using Rituals to Strengthen Company Culture

In Chapter 13 of 18 in his 2013 Capture Your Flag interview, entrepreneur and community builder Fabian Pfortmüller answers "What Steps Are You Taking to Maintain a Strong Company Culture in a Growing Business?" Pfortmüller shares how culture has become a top priority as Holstee has hired more employees. By using rituals, from weekly lunches to birthday days off to shoes off comfort rooms to a new office expressly designed for culture, Pfortmüller and his Holstee team look for small ways to make employee workdays better. He adds how this prioritization of company culture has translated into more focused hiring practices around cultural fit. Fabian Pfortmüller is co-founder of Holstee, a socially conscious online marketplace, and Sandbox Network, a global community for young entrepreneurial people. Pfortmüller graduated from Columbia University.