In Chapter 11 of 21 in her 2013 Capture Your Flag interview, creative director and educator Lauren Serota answers "At This Point in Your Life, Where Are You Seeking Advice and Coaching?" As she goes through a job transition from individual contributor to manager, Serota seeks feedback to be a better communicator and collaborator working with other leaders on the job. She finds this skill transferable to her personal relationships in addition to those at work.
Lauren Serota works as an associate creative director at frog design. She is also a teacher at the Austin Center for Design (AC4D). Serota earned a bachelor's degree in industrial design from the Savannah College of Art and Design (SCAD).