In Chapter 20 of 21 in his 2011 interview, media and marketing entrepreneur Phil McKenzie answers "How to Recruit, Manage and Motivate Teams?" He notes this is a core challenge at this moment in his career as he builds out his global event series and how decision making, coordination, and empowerment stand fundamental in how he moves forward building the team. McKenzie is the founder of Influencer Conference, an international event series bringing together tastemakers across the arts, entrepreneurship, philanthropy and technology. He is also managing partner of influencer marketing agency FREE DMC. Previously he worked in Domestic Equity Trading at Goldman, Sachs, & Co. He earned his BA from Howard University and MBA from Duke University.