Mike Germano: Building a Business Based on Trust

In Chapter 16 of 23 in his 2014 Capture Your Flag interview, VICE Media Chief Digital Officer Mike Germano answers "How Do You Establish Trust When Building Relationships?" Germano shares how he has built his business and his future based on trust. He finds he can identify whether or not someone is trustworthy in a short conversation. He looks for life examples and an overall sense of energy indicators in those three minutes. He also reminds himself that trust is mutual and that trusting someone else requires earning their trust as well.

Mike Germano is Chief Digital Officer at VICE Media, a global youth media company based in Brooklyn, New York. Germano joined VICE Media via its 2013 acquisition of Carrot Creative, a social media agency he co-founded and led as CEO.